Principal Amanda Sina Griffith has planned and executed media relations and PR campaigns for more than 10 years. Specializing in healthcare IT, medical devices and consumer/business-to-consumer, Griffith applies the broad experience and customer insights she gained both in-house and agency-side to create effective strategies and tactics that deliver results. An ambitious, detail-oriented marketing and communication professional, Griffith maintains a multi-faceted skill set in marketing, promotions, public relations, research and event planning.  Her diverse background combines excellent pitching, writing and client relations skills with the organization, diligence and persistence that come with managing multiple PR, marketing and general communications projects and contracts.

Griffith’s strong organizational and multi-tasking abilities and proven managerial experience, along with stellar interpersonal skills enable her to uniquely find, analyze and present information using a disciplined and refined approach.